Hello Nature
An Adventure Company inspired by retro Outdoor gear
Hello Nature is an ecotourism company based in Ucluelet BC on Nuu-chah-nulth territory. The objective of this project was to create a brand recognizably different than other companies with comparable offerings in the area. Audiences of all kinds can connect by embracing the dorkiness of kayaking with an unapologetic colour palette and fun catchphrases.
A major inspiration behind this brand design is outdoor products from the 1980s and their colourful and dependable gear, solidifying Hello Nature as a trustworthy choice in its field. This conceptual rebranding project was completed in 2019 as student work.
